02 / 09

Tridge

  • Art Direction
  • Brand Design
  • Social Media

The Company

Tridge is a pioneer in the agri-food supply chain space, committed to revolutionizing the way intelligence is produced, reshaping the information ecosystem, building trust between businesses, and driving supply chain optimization. The company prioritizes creating a campaign and social content that can build trust between businesses and share the data with the public in the most accessible way possible, ensuring it contributes to the community at large.

My Role

I am part of an in-house team for ideation, design, filming, and post-production across various content types. My focus is on developing and executing content that aligns with our strategic goals, aiming to enhance the brand's accessibility and trustworthiness. This led to a 25% increase in ROI, a 20% boost in organic CTR, and a 10% rise in unique impressions over 2 months.
In my role within the B2B sector, I focus on identifying key challenges related to data products and transforming them into concise, innovative design solutions. I work to understand distinct audience needs and goals, ensuring that each solution aligns with unique business objectives. This position has broadened my expertise, particularly in navigating the complexities of technology environments.

campaigns

Marketing media

campaigns

Editorial social

Insights Video

social

promotion

agri-food

celebration